Nextiva
Web and growth marketing design for a cloud business communications platform
Nextiva needed to move faster across web, paid media, email, and social while keeping the brand consistent.
I designed landing pages, campaign systems, ad creative, resource experiences, and product-adjacent UI that helped create a more scalable design foundation for marketing and growth.
Web Design
Product Design
Strategy
Presentation Design
Design Concepts
Building conversion-Driven landing pages
I designed landing pages for acquisition, product education, and lead generation across demos, migration offers, buyer guides, and vertical campaigns.
Each page balanced clear messaging, trust-building content, and focused conversion paths across different offers, audiences, and campaign goals.
Each page balanced clear messaging, trust-building content, and focused conversion paths across different offers, audiences, and campaign goals.
The goal was to make apps, integrations, and platform capabilities feel easier to explore. This helped connect campaign discovery with deeper product understanding in a more cohesive way.
Paid and social creative
I created paid and social assets across awareness, retargeting, offers, testimonials, and campaign messaging while keeping the brand consistent across formats.
Extending the product experience
The work also extended into product-adjacent experiences, including the NEXT marketplace, app cards, and integration detail pages. These screens needed to explain Nextiva’s broader ecosystem clearly while staying visually aligned with the marketing experience.
The goal was to make apps, integrations, and platform capabilities feel easier to explore. This helped connect campaign discovery with deeper product understanding in a more cohesive way.
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